Made You Look: How Advertising Works and Why You Should Know
By Shari Graydon, Annick Press, 2003.
$16.95 (Cdn) $14.95 (US).
This bright, engaging book offers an intriguing and hip exploration of the advertising universe. It’s the perfect guide to help kids decode messages in advertising and to understand the ways in which advertisers seek to influence consumers.
Made You Look can be ordered through Annick Press.
