Male Stereotypes in Alcohol Ads

OVERHEAD

printable version | email a friend | français

Kahula Black Russian

The Joker Jim Bean: Not only do you guys wear the same outfits, but occacionally even the same makeup.

The Jock

The Big Shot

The Action Hero

The Strong Silent Type

The Buddy
Molson "Bubba" Ad "Oh when we get together, just me and all the lads…"
Miller Lite "Nectar of the Guys"	Jim Beam "Real Friends. Real Bourbon."

Related Lesson

Gender Messages
in Alcohol Advertising

Visit the Site Directory for more on this topic.

		Male Stereotypes in Alcohol Ads - Overhead